It looks like Wet n Wild is revamping their Color Icon Eyeshadow Palettes! They just recently launched 4 new Color Icon palettes. Each palette retails for….wait for it….$4.99 and includes 10 shadows! I really don’t know if you can get better than that. Wet n Wild already had some pretty solid color icon palettes with pigmented shadows and shocking quality for the price. Now they are giving these palettes an update and refresh and I’m here for it!
Not only do these new palettes look amazing but has anybody else noticed the similarities to some inconic Anastasia Beverly Hills palettes?! DUPE DUPE DUPE! I get so excited about possibly finding a dupe of a high-end product from the drugstore. Two of the WW palettes in particular caught my attention – Rosé In The Air (pinky tones) and Comfort Zone (warm neutrals). Let’s look at each one separately.
If it isn’t obvious, it looks like a straight up dupe for the ABH Modern Renaissance palette which is probably one of the best if not the best ABH eyeshadow palette currently for sale. It retails for $42 and includes 14 shadows whereas the WW palette only includes 10. But for $4.99, you would get 10 really similar shadows from the ABH palette that could easily recreate Modern Renaissance looks.
The colors I’ve *stared* in the graphic are the extra 4 colors not included in the WW palette. These are Tempera, Vermeer, Raw Sienna and Venetian Red. Three of these four could easily be supplemented with other colors or shades from other palettes. The only one that is truly unique that WW doesn’t have a similar shade for is Venetian Red. But let’s be real, you save $37 with the WW palette and get 10 amazing shades with 2 huge pans of transition shades to create dozens of amazing looks. I’d say that’s a pretty good dupe to me!
I love the warm neutrals going on in this palette and it would be perfect for this time of year! I think this palette looks really similar to the ABH Master Palette By Mario. However, that palette was limited edition and is currently discontinued so you can’t get it anymore. But that’s actually a great reason to pick up this WW palette. Maybe you either never splurged on the Mario palette or can’t get your hands on it now but wish you could.
The Master Palette By Mario originally retailed for $45 and included 12 shadows. The WW Comfort Zone palette isn’t a straight up dupe for this palette but includes many similar shadows to get the same effect. There are a total of 2 extra shades in the Mario palette. But I would say actually there are more like 4 shades that are pretty different from the WW palette. In the Comfort Zone palette, you don’t really have dupes for Kim, Marina, Isabel and 5th Ave.
To me, the biggest difference between the 2 is the WW has a few more darker/deeper shades with #8 and #9 while the Mario palette has a few more lighter shimmery shades and not as many dark ones. Even though there are those 4 shades that don’t have close dupes, you could easily find substitutes in other palettes especially with something like a Morphe palette. And again, if you do the math, you save $40 to get a very similar palette that rivals one you can’t even get anymore.
What are your thoughts?! Are you excited for all the new products Wet n Wild is coming out with? They somehow have it figured out and can put out amazing products at insanely low prices. Not sure about you but I know that will always catch my attention so I can’t wait to get my hands on these palettes! Even if you bought all four at $4.99 each, you would have 40 EYESHADOWS FOR $20!! I mean you would be set for life.
Check out all of Wet N Wild’s new products on their website here! Currently their website is the only place where you can get these products but fingers crossed they will be coming to a drugstore near me and you soon 😉
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